Legal documents
Cookie Policy
Pursuant to Art. 122 of Italian Legislative Decree 196/2003 and the Italian Data Protection Authority guidelines (10 June 2021)
General information
What are cookies and similar technologies
Cookies are small text files that websites save in your browser while you browse. They are re-sent to the site on each subsequent visit, allowing the site to recognise you and remember your preferences.
In a broader sense, «similar technologies» also include:
- localStorage / sessionStorage: browser storage areas that do not send data to the server but are accessible via JavaScript
- Tracking pixels: invisible images that record the loading of a page
- Third-party scripts: analytics or advertising code loaded from external domains
This site uses localStorage to save consent preferences (technical cookie) and, only after your explicit consent, may load third-party tools via Google Tag Manager.
Types
Categories of cookies used
1. Strictly necessary technical cookies / storage
These tools are essential for the correct functioning of the site and do not require consent. They do not collect data for profiling or tracking purposes.
| Name / Key | Type | Purpose | Expiry |
|---|---|---|---|
metis_cookie_consent | localStorage | Stores the user's consent preferences (version, timestamp, accepted categories) | 6 months |
2. Analytics / statistics cookies (only after consent)
Loaded only if you have accepted the Analytics category in the banner. Injected via Google Tag Manager (GTM). If you have not accepted, these cookies are never set.
| Name | Provider | Purpose | Expiry |
|---|---|---|---|
_ga | Google Analytics 4 | Distinguishes users via anonymous ID; measures sessions and conversions | 2 years |
_ga_* | Google Analytics 4 | Maintains session state for the GA4 property | 2 years |
_gid | Google Analytics | Distinguishes users within the day | 24 hours |
Google Analytics privacy policy: policies.google.com/privacy
3. Marketing / profiling cookies (only after consent)
Loaded only if you have accepted the Marketing / Profiling category. The actual presence of marketing cookies depends on the tags configured in the GTM container and must be verified in Google Tag Manager. The repository does not confirm any specific advertising integration.
If marketing tags are configured in the future, this policy must be updated with the actual cookies, providers, purposes and expiries.
Google Tag Manager
GTM containers and per-language management
The site uses Google Tag Manager to manage analytics and marketing tags. Each language version of the site uses a dedicated GTM container, loaded only after explicit consent:
| URL / Language | GTM Container |
|---|---|
| metiswebagency.com (EN) | GTM-5MQB66KP |
| metiswebagency.com/it (IT) | GTM-M72LCFTP |
| metiswebagency.com/fr (FR) | GTM-P45FMNMS |
Google Tag Manager privacy: policies.google.com/privacy
Principle applied: no GTM container is loaded before you have made a choice. The site uses Google Consent Mode v2 (Basic mode) with a default «denied» state for analytics and marketing.
Your choices
How to manage and revoke consent
Through our banner
When you first visit the site, a banner appears that allows you to:
- Accept all: enable analytics and marketing
- Reject all: no non-essential tags are loaded
- Customise: choose category by category
You can change your choice at any time by clicking «Cookie preferences» in the site footer.
Preference expiry
Your choice is saved for 6 months. When it expires, the banner will be shown again. The banner is also shown again early in the event of material changes to this policy (new services, new third parties).
Through your browser
You can also manage cookies directly from your browser settings. Links to guides for the main browsers:
Please note that disabling technical cookies may impair the correct functioning of some parts of the site.
Specific opt-outs
- Google Analytics: tools.google.com/dlpage/gaoptout
Full privacy information
For more information on the processing of personal data, read our Privacy Policy.
Last modified: 29 April 2026