01
Clear offer
Headline, problem, outcome, audience fit and what the user should do next.
Landing pages
Landing pages for B2B lead generation campaigns and focused offers
A landing page should make one offer easy to understand and one action easy to take.
What the page needs
A focused page needs fewer distractions and stronger decisions
The goal is not to say everything. It is to move a specific audience toward a specific action.
02
Proof and objections
Trust signals, FAQs, process, limits and reasons to continue.
03
Form and tracking
Fields, confirmation state and conversion events aligned with the campaign.
Use cases
When a landing page is the right format
Useful for
- paid traffic around one offer;
- demo or consultation requests;
- lead magnets or resource downloads;
- testing a service message before rebuilding a full website.
Not useful when
The offer is unclear, the audience is too broad or there is no plan to measure enquiries and follow-up quality.
Initial investment
Get off on the right foot: a complete website from €2,000
This package is designed for SMEs and professionals starting from scratch, or with an old, confusing website that no longer represents them. It includes initial analysis, copywriting, design, development and publication according to the agreed scope.
The price covers the website only: logo and brand identity, label and print design, professional photography and an online store are additional services, quoted separately.
The price covers the website only: logo and brand identity, label and print design, professional photography and an online store are additional services, quoted separately.
€300 upfront
Deposit due at the start of the project.
Deposit due at the start of the project.
€1,700 in two instalments
The remaining amount is paid during the development of the project.
The remaining amount is paid during the development of the project.
FAQ
Questions about landing pages
Can a landing page replace a full website?
Sometimes it can support a campaign, but it does not replace a broader website when users need to understand the company, services and credibility.
Do you write the copy?
Yes, when included in the scope. For landing pages, copy and structure are inseparable from conversion.
Do you set up tracking?
Yes. A landing page should track form submissions, CTA clicks and relevant contact actions when possible.